This website is operated by AMY HOWSON T/A THE SLEEP BABY COACH. The privacy of our users is extremely important to us and therefore we encourage all users to read this policy very carefully because it contains important information regarding:
who we are;
how and why we collect, store, use and share personal information;
your rights in relation to your personal information; and
how to contact us and supervisory authorities in the event that you have a complaint.
Who we are
AMY HOWSON T/A THE SLEEP BABY COACH ('we' or 'us') collect, use and are responsible for storing certain personal information about you. When we do so, we are regulated under the General Data Protection Regulation which apply across the European Union (including the United Kingdom) and we are responsible as a 'controller' of that personal information for the purposes of those laws.
The personal information we collect and use
a. Personal information you provide to us
We collect the following personal information that you provide to us:
name, title, email address, phone number, location, username or identifier, purchases, orders, feedback or survey responses, marketing preferences, payment card details, your login data, as well as health information and medical conditions of both adults and minors
Some examples of when we collect this information include:
Through direct interactions, such as filling in forms, purchasing products, creating an account, entering a competition, subscribing to our services or publications, sending feedback.
b. Personal information from other source
We may receive information about you from other sources. This information includes:
Google, as well as payment and delivery services, such as credit card providers, and Mailchimp, JotForm, Wix and WixApp, Calendly and other similar calendar services, IP address, your login data, browser type and version, time zone and location, browser plug in types and version, operating system and platform, and other technology on the devices you used to access the web, as well as health information and medical conditions of both adults and minors
We will add this information to the information we hold about you for the following purposes:
c. Sensitive personal information
Sensitive personal information includes any information which relates to the following:
your genetic data;
your biometric data;
your ethnic origin;
your political opinions;
your religious beliefs;
whether you belong to a trade union;
your physical or mental health or condition;
your sexual orientation; and
whether you have committed a criminal offence.
We may request that you provide sensitive information, but if we do, we will in every instance explain why we are requesting it and how we intent to use it. We will only collect your sensitive personal information with your explicit consent.
Some examples of when we may request sensitive personal information include:
With the express permission of a parent or legal guardian for information such as Child's name, Date of Birth, Medical History, Gender, Allergies and sleep habits
d. Personal information you provide about third parties
If you give us information about another person, you confirm that the other person has appointed you to act on their behalf and agreed that you:
shall consent on their behalf to the processing of their personal data;
shall receive any data protection notices on their behalf;
shall consent on their behalf to the transfer of their personal data abroad; and
shall consent on their behalf to the processing of their sensitive personal data.
e. Monitoring and recording communications
We may monitor communications such as emails and telephone calls for the following purposes:
Training, quality assurance and safeguarding of children
f. Cookies and similar technologies
A cookie is a small text file which is placed onto your computer or electronic device when you access our website. Similar technologies include web beacons, action tags, local shared objects ('flash cookies') and single-pixel gifs. Such technologies can be used to track users' actions and activities, and to store information about them. We use these cookies and/or similar technologies on this website.
In addition it should be noted that in some cases our cookies or similar technologies may be owned and controlled by third parties who will also collect personal information about you.
Your equipment, browsing actions and patterns
This information helps us to build a profile of our users. Some of this information may be aggregated or statistical, which means that we will not be able to identify you individually.
How we use your personal information
We collect information about our users for the following purposes:
To identify and manage accounts, to process orders, to conduct research, to carry our customer profiling and preference analysis, marketing, website customisations, service improvement and detection of fraud.
Who your information may be shared with
We may share your information with law enforcement agencies in connection with any investigation to help prevent unlawful activity.
We will not share you personal information with any other 3rd parties.
We would like to send you information about products, services, offers, competitions and our business which may be of interest to you. Such information could be sent by post, email, telephone, text message or automated call.
We will ask whether you would like us to send you marketing messages on the first occasion that you provide any relevant contact information (i.e. on purchase, signing up to a newsletter, entering a competition etc). If you do opt in to receive such marketing from us you can opt out at any time (see 'What rights do you have?' below for further information). If you have any queries about how to opt out, or if you are receiving messages you do not want you can contact us using the details provided below.
Required personal information
No personal information has to be provided by you to us at any time.
How long your personal information will be kept
We will hold your personal information for the following periods:
6 years to satisfy UK tax laws
These periods are no longer than necessary in each case.
Reasons we can collect and use your personal information
We rely on the following as the lawful basis on which we collect and use your personal information:
(3). legal obligation;
(4). vital interests;
(5). public task;
(6). legitimate interests;
(a). The legitimate interests relied upon are as follows:
The information is necessary in order to carry out our work
The basis upon which we process your sensitive information (i.e. special category as defined in the GDPR) is:
(1). the explicit consent of users;
(2). for employment, social security or social protection reasons;
(3). to protect the vital interests of the data subject;
(4). that it is necessary for any relevant legal claims or judicial acts;
(5). it is necessary for the provision of health or social care.
Keeping your information secure
We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.
We will also use technological and organisation measures to keep your information secure. These measures may include the following examples:
User accounts are protected by usernames and passwords, and using SSL encryption
We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.
Indeed, while we will use all reasonable efforts to secure your personal data, in using the site you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data that are transferred from you or to you via the internet. If you have any particular concerns about your information, please contact us using the details below.
Transfers of your information out of the EEA
We may need to transfer your personal data to the following countries outside of the European Economic Area:
USA, Canada, South Africa, India
These transfers will be undertaken for the purpose of:
some external parties being based outside of the EEA
For more information on the basis of any non-EEA transfers, our safeguards or Commission details, please contact us as described below. We will not otherwise transfer your personal data outside of the EEA or to any organisation (or subordinate bodies) governed by public international law or which is set up under any agreement between two or more countries.
Children and the validity of consent
Where we obtain consent from any user we will take reasonable steps to ascertain whether the user is over 13 years of age and whether the child is sufficiently informed to give valid consent. If the user is not, parental consent will be required to provide consent for the processing of any personal information.
What rights do you have?
Under the General Data Protection Regulation you have a number of important rights free of charge. In summary, those include rights to:
fair processing of information and transparency over how we use your use personal information
access to your personal information and to certain other supplementary information that this Privacy Notice is already designed to address
require us to correct any mistakes in your information which we hold
require the erasure of personal information concerning you in certain situations
receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations
object at any time to processing of personal information concerning you for direct marketing
object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
object in certain other situations to our continued processing of your personal information
otherwise restrict our processing of your personal information in certain circumstances
claim compensation for damages caused by our breach of any data protection laws
For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner's Office (ICO) on individual's rights under the General Data Protection Regulations (http://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/)
If you would like to exercise any of these rights please:
email, call or write to us
let us have enough information to identify you
let us have proof of your identity (a copy of your driving license, passport or a recent credit card/utility bill)
let us know the information to which your request relates
From time to time we may also have other methods to unsubscribe (opt-out) from any direct marketing including for example, unsubscribe buttons or web links. If such are offered, please note that there may be some period after selecting to unsubscribe in which marketing may still be received while your request is being processed.
Do you need extra help?
If you would like this policy in another format (for example: audio, large print, braille) please contact us using the details below.
How to complain
We hope that we can resolve any query or concern you raise about our use of your information.
The General Data Protection Regulation also gives you right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at https://ico.org.uk/concerns/ or telephone: 0303 123 1113.
Listing it on our news/blog page
If you have any questions about this policy, or the information we hold about you, please contact us by:
Our data protection officer is AMY HOWSON.